15th April 2019, 15:34
The Gibraltar Tourist Board has announced it's launching "Gibraltar 2020"- the biggest trade initiative in a decade.
The scheme aims to bring around 200 UK tour operators and airline partners to Gibraltar on familiarisation trips over the next two years.
They will work together with local hoteliers, ground agents and tourist attractions on a monthly basis.
The campaign aims to drive awareness of Gibraltar as a destination and its key selling points to the UK market, particularly in a post-Brexit era.
Agents can qualify to join a trip through the website gibraltartraining.com.
Minister for Tourism, Gilbert Licudi, said the tourism industry is facing many challenges and this is one of a series of initiatives to keep the tourism leisure industry interested in Gibraltar.