Llanito goes viral worldwide...again, with City Pulse getting thousands of views

Llanito has gone vira worldwide…again.

Social media clips from GBC’s City Pulse have been viewed by millions around the world, as the love and curiosity for the local language continues to attract attention.

City Pulse is in its 11th year, featuring local stories with local people.It’s been a weekly staple for many in the community for the past decade, under the helm of  Kevin Ruiz.A segment featuring local personalities Davina Torilla and Yalta Pons, filmed last year, is currently GBC Television’s most-viewed clip on Instagram, with over 426,000 views.

It’s also clocked up over 97,000 views on TikTok, and 24,000 on Facebook.It took centre stage on La Revuelta on TVE1, Spain’s second most-watched show, and featured in news bulletins too.

For once, it wasn’t politics they were talking about, but Gibraltar’s identity and its unique language.And of course, a GBC programme.It’s since been viewed by around 20 million worldwide across various platforms.

The latest viral clip features Kenneth Cardona speaking about the Treaty in the local vernacular.The show, now presented by Robin Shephard-Capurro, has also been widely shared, racking up over 418,000 views on Instagram, 15,000 likes on Facebook, and hundreds of comments – with the vast majority expressing their love for Llanito.

As Gibraltar looks ahead to life beyond without a border, its unique voice is already travelling around the world.